How to come up with great ideas for article marketing content

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How To Come Up With Great Ideas For Article Marketing Content

Are you looking for some great ideas for article marketing content? If so, you’re at the right place to explore some handy content marketing ideas that should drive results.

Can article marketing content be an effective commercialization strategy for your business?

Do you still know what it means to create high-quality content?

Well, there are a number of considerations that are important to the way you develop content and drive traffic.  Why is it important? The simple answer is that it answers the questions of your audience and demonstrates your expertise.

Through (content) article marketing, you can build trust with your audience, boost sales, communicate with your customers, and generate leads.

In addition, consumers in today’s age demand high-quality, relevant content from their favorite brands.

“To continue winning the internet marketing game, your content has to be more than just brilliant — it has to give the people consuming that content the ability to become a better version of themselves.”
– Michelle StinsonRoss, Managing Director of Marketing Operations, Apogee Results

 

Tips Great Ideas for Article Marketing Content

Tips: Great Ideas for Article Marketing Content

Content generation flows better when you have lots of ideas ready. Often coming up with new and interesting ideas can take up almost as much time as the writing part (if you aren’t careful).

We understand the pain, as you simply can’t be full of inspiration every day. This is why it is good to gather ideas and really plan out your content strategy.

If you wait until the day you want to write, you are likely to find yourself procrastinating over what to write or what the title should be.

By having a range of resources ready, you know where to gather your content ideas and don’t need to spend hours trying to think up your own. After all, with the entire world sharing their thoughts online, the amount of inspiration is literally infinite, as it is growing by the second.

Here we share a few tips to keep your content campaign rolling:

Social Media

Social networks are a rich resource for getting article marketing suggestions and thoughts for your content marketing strategy. They are used for communication and sharing thoughts and ideas.

This means that you can not only get ideas for writing but also some insight into what your audience thinks about any given topic. You can do this in several ways:

  • Quora— This is a question-and-answer platform. It is full of both inspiration and the answers to questions. Perfect for article ideas. A forum focused on people asking questions. A simple search for anything you want help with.
  • Facebook Groups — You can find lots of possible ideas by entering FB groups (or even creating your own).
  • Forums – Social forums can yield great resources for what people need and also what they hate (a powerful motivator for action)
  • Use Twitter Trends— Tweets provide tons of details about what people are interested in.

Blog Comments

Readers love to tell you specifically what they thought about your blog post. Often they ask questions or even tell the writer exactly what they would like to read about next. It is a targeted and almost perfect way to get inspiration for new blog posts on a targeted topic.

You can read blogs and comments from all over the web and in the ‘branches’ of your main topic. They could even be your competitors’ websites/blogs. Providing what readers want, can help to boost your authority and customers should love the content that is developed around their feedback.

Google Searches

Search recommendations are very useful for moving from general to specific ideas. Google Trends (or other search engines) will immediately complete suggested search phrases when you type something in the search bar. The search suggestions are what a lot of people have previously looked for, and so, are likely to be topics that attract traffic.

The gray box in Google “People also ask” is a wonderful resource for topics and title ideas.

News in Your Niche

News announcements and the latest changes can also be fantastic sources of material information. You can tell your audience what these developments mean to them, or how to handle recent changes best.

Sharing the latest news and explaining its significance can also help you to appear as an expert on a subject.

Create Lots of Ideas

Build a number of groups of ideas in one go – even start to flesh them out if you want.

By listing numerous ideas in one go, you set yourself up to be more productive for future articles. It’s a great way to develop ideas on a topic, and for narrowing in on ‘sub-topics’ and related topics – meaning you have more unique ideas for a single angle.

That’s it. We hope that our post will come in handy to accomplish the desired results from your content marketing strategy!!

“What separates good content from great content is a willingness to take risks and push the envelope.”
– Brian Halligan, CEO & Co-founder, HubSpot

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